Sweepstakes! What would you change in Illustrator or Photoshop? Fashion designers opinions wanted?
Update! I closed the blog entries at this time. Thank you for reading.
Fashion designers! What are the most troubling issues that you have had or are having with Adobe Illustrator or Adobe Photoshop? What would you add inside of either software to fix it? Get an answer from the creators of Illustrator and Photoshop the “Adobe Team”**.
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Free Friday Mini Fashion Webinar – QR-code fancier than your competitor
QR-codes are everywhere and they have quickly become mainstream. QR which stands for quick response is one of the simplest ways to peak interest in products, promotions and perhaps your portfolio? Anyone can create such code for free and the basics are very simple. Let’s be creative and make it more colorful and fun. I put my QR code in a heart shape and changed it’s color in Illustrator. It took a bit of testing to eliminate some errors but now you can scan it with your smartphone and you will find yourself on my Facebook page. Enter QR code in Fashion into Google images and become inspired by what companies around the world are doing with this free yet fun and possibly exciting mobile technology.| When: Friday, April 8, 2011 12:30 PM – 1:30 PM PDT |
| Any smartphone can install a free app like barcode scanner for android or qr reader for i-phone. I have seen simple tee-shirts with a screen printed QR-code to knitted QR-codes on scarves. Check out the dress by designer Sam Trout that features a cyber treasure hunt by clicking here. Advertisers in Magazines for different target audiences like Vogue or Seventeen are using the codes to drive traffic to their promotions and contests. Other magazines let you discover more details of their stories such as behind the scenes video footage or more photos of products. Fashionablymarketing.me reported in 2010 about Calvin Klein using a giant QR code on a billboard on Sunset Blvd. that let customers view a short add on their phones. |
Fashion design class by Google
Today marks Google’s venture into the Fashion world and what an entry they have made. A couple of words before you roll your eyes. Google does not design or sell you Fashion. Google rather uses their technology to help users search visually through millions of styles found on the web, it collaborates with designers, celebrities, stylish bloggers and e-retailers to bring you the visuals. Boutiques.com is the name of the new website that allows you to set up a profile or so called “boutique”. Think of it as your personal shopper! You communicate a variety of preferences such as favorite silhouettes, colors, print preferences and style. While browsing the sites visuals or boutiques by others you can further customize to narrow your search by prize, sales, free shipping or of course only luxury items.
Now why did I call today’s blog entry a “Fashion design class by Google”?
1. For starters the websites that collaborate with Google should already be bookmarked by you to stay ahead of the trends and what is currently going on in the fashion world. Here are a few: Polyvore.com , Couturious.com, Weardrobe.com, Lookbook.nu, Modcloth.com
2. While exploring existing boutiques you will notice that there is a short written note about the inspiration behind the boutiques. Learning how to combine visuals with the written word is very important. At each midterm and final I have my students explain the inspiration behind the color stories, who their customers is or how they came up with the silhouettes that they are using. Here on Google’s Boutiques.com you find many different inspirations describing trends, customers or a Fashion designer’s philosophy.
3. When customizing your own boutique you are choosing from a variety of style, silhouettes, colors and prints. While you might have a very precise idea of what you like, this is a great way to refresh your memory of all the other design options that you have. Imagine that you are giving a freelance job to create a line sheet in Illustrator for a certain target group. You could simply use these boutique features to do your research on your customer. You will be able to receive visual inspiration for your flat sketching project.
4. In my Photoshop for Fashion Design class, I teach my students how to create Fashion collages, trend-boards or so called mood-boards. While browsing through the shoes, clothing, bags or accessories section of the website you will find visual inspiration that either consists of one picture or of a collage. Here these visual inspiration will take you to the linked sites that Google works with and then most likely further to the actual sale of the item that you would like to buy.
In the Fashion Industry your visuals will help you communicate your vision to your colleagues, boss or even a buyer. It’s like a mini commercial that sells a dream. Learn how to do this and you will be able to sell your design to whomever you need to convince of your talents.
Now go and explore and let me know what you have learned or if you scored something fabulous. Customize your Iphone case with your design
Okay, so I admit it. I do not have the IPhone ! There it is, a tech geek with a boring old phone. But I would like to have it. Or rather any other phone that can run the thousands of apps that are being developed daily. I am still waiting to see what works with my plan, and I want to to be able to use a Memory card instead of having to upgrade the entire phone. But that is not what I wanted to talk about. I wanted to post a link to this neat website that I stumbled across that first off all has the cutest bamboo cases for the Iphone, and it also let’s you upload your ai file (illustrator file) or PDF file and create your own custom bamboo Iphone Case. The website is called grovemade.com and is based in Portland, USA it seems that the founder has a furniture company and extended his business into this genius idea.

Appliques cut with the cricut and designed with the pen tool
Choosing a web browser that makes your creative life easier
I am regularly surrounded by a great many computers, whether it is during classes at the community college where I teach or during lab sessions at conferences that I go to. I started noticing that there is a difference between which web browsers computer geeks like myself are using and what many Fashion Designers are using. The most important reasons to use a good web-browser are: * Speed * Customization * Organization * Security As Fashion Designers are more concerned about what fabric, colors and trims to use rather than what web browser to use, I thought it is a good idea to make them aware of some other choices that are available to them. Many Fashion Designers are using the web browser that comes pre- installed on their laptop or computer, meaning that if they have a MAC they are using Safari to surf the web and PC users use Internet Explorer. Two more choice
s to consider are google chrome and my preferred choice which is called Firefox. I started using Firefox about 3 years ago and noticed that the load time for web pages sped up dramatically and it allows me to smoothly hop around the Internet without stalling. You can install any of the 2 additional options for free right here:
* Firefox
* Chrome
I also like Firefox’s fun feature called persona, which let’s me customize the look of my web browser according to my taste. Currently there are over 35000 personas I am currently using glitzyglitter.
You can ins
tall any persona here
In addition to being able to speed up the load time of pages and customizing my browser I started using Xmarks, which is a plug in to any of the 4 web browsers that allows me to efficiently bookmark sites on my computer and them access these bookmarks from any computer around the world. I can access the bookmarks right inside my web browser and additionally these bookmarks are saved through my free account on Xmarks website and I never have to worry about loosing them. Which unfortunately happened to me once, when an old laptop with many bookmarks died and could not be recovered. Now I create new bookmarks daily, capturing websites that inspire teach and entertain me, without worrying about loosing them.
You can install
Xmarks right here.
























